AI Chatbot That Turns Website Questions Into Agency Leads
Deploy a custom AI chatbot that answers visitor questions 24/7 strictly using your website content and documentation. Qualify prospective clients automatically, capture contact details into your CRM, and support visitors in multiple languages.
- 6,700+SEO Professionals
- 4.3 ★Google rating, 8 reviews
- 12report languages
- 14 daysfree trial, no card
An AI chatbot that only says what your website says
Most visitors leave without filling in a form. A chat catches them at the moment they have a question, which is often the moment they are closest to buying. The AI chatbot reads the website, your files and your FAQ answers, replies from that material alone and turns the conversation into a lead.
Answers with sources
The chatbot reads the website and answers visitors with a link to the source page.
Files and FAQ answers
Upload PDFs, price lists, brochures and manuals, and add your own FAQ answers, which are used first.
Lead capture
Collect name, email and phone with an email check, and send hot leads to your team.
Any language
Visitors can chat in their own language.
Live on a website in three steps
Switch it on
Turn on Enable AI chatbot for the client website in SEO Audit Software.
Add the install code
Open the chatbot desk, copy the website’s install code and paste it just before </body>. It works on any website where you can add a script.
It answers and captures leads
The chatbot learns from the site, your files and FAQ answers, replies to visitors and passes leads to your team.
Why “never makes things up” matters
A chatbot that invents an answer can do more harm than no chatbot at all. A wrong opening time, a made-up discount or an incorrect product detail costs trust, and often the sale.
This chatbot works the other way round. It uses only what you have published and added. When the answer is not there, the visitor can ask for a person, and the chat goes to your team or to an enquiry form. Lock sensitive topics, such as prices or contract terms, and those chats always go to your team.
Built-in safeguards
- Answers only from the website, files and FAQ answers
- A link to the source page with each answer
- “Talk to a person” for anything it cannot answer
- Locked topics always handled by your team
- Use the built-in AI or your own Gemini, OpenAI or Anthropic key
Everything you need to answer and convert visitors
Shared inbox
Read and answer all chats in one inbox, with notes and tags.
Locked topics
Choose topics the AI never answers; those chats always go to your team.
Talk to a person
Visitors can ask for a person; the chat goes to your team or to an enquiry form.
Website forms
Contact, quote, support and call-back forms. Every submission becomes a lead.
Chat design
8 chat templates with your brand colour and font.
More conversations
Need more chats? Add more conversations as an add-on any time.
Proactive messages, chat analytics, live takeover, routing and white label naming depend on your plan. See plans and options on the pricing page →
Get the best answers from day one
Because the chatbot answers only from your content, the quality of its answers follows the quality of your pages. A little preparation goes a long way.
Cover the basics on the site
Write opening hours, service areas, delivery, returns and contact details on a public page.
Turn repeated emails into FAQ answers
If your team answers the same question every week, add it as an FAQ answer so the chat can answer it too.
Upload the documents you already use
Price sheets you are happy to share, product guides and onboarding PDFs can be added as files.
Lock what needs a person
Decide early which topics should always go to your team, such as custom quotes.
Read the unanswered questions
Where your plan includes chat analytics, the list of questions the chatbot could not answer shows each gap to fill.
Run it with the first SEO audit
Agencies can set up the chat while onboarding a client, next to the first website audit.
Two ways to capture leads on every client site
If you manage websites for clients, the chatbot becomes part of your service instead of another tool to babysit. Switch it on per client website and run it next to an embedded SEO audit form: the audit form for visitors who want a report, the chat for visitors who want an answer. Both feed the same Leads list.
Then report on it: client reports can include a Chatbot section next to the SEO audit summary, Google data, keyword tracking and leads. See client reports.
Content ideas from real questions
The questions visitors ask that the website does not answer are ready-made ideas for new pages, FAQs and blog posts. A chatbot does not make a page rank on its own, but it shows you what to write next.
Included in every plan
The AI chatbot is part of every current plan and you can switch it off any time. Conversations a month and advanced features depend on your plan. The 14-day free trial needs no credit card.
AI chatbot FAQs
What does the AI chatbot answer from?
Only from the website, the files you upload and the FAQ answers you add. Your own FAQ answers are used first. Replies link to the page they came from, so visitors and your team can check the source.
Will the chatbot make things up?
It is built not to. It answers from your content only. When the answer is not there, the visitor can ask for a person and the chat goes to your team or to an enquiry form. Topics you lock, such as prices, always go to your team.
How does the chatbot capture leads?
It collects name, email and phone with an email check and sends hot leads to your team. Chat leads appear on the Leads page next to your audit widget and contact form leads, where you can export them as CSV. See Leads and CSV export.
Who powers the chatbot?
The chatbot is powered by HolaReply. You switch it on for each client website in SEO Audit Software and manage chats, knowledge and install codes in the chatbot desk.
How do I add the chatbot to a website?
Switch the chatbot on for the client website, open the chatbot desk, copy that website’s install code and paste it just before </body> on every page. It works on any website where you can add a script.
Is the chatbot included in my plan?
Yes. The AI chatbot is part of every current plan, and you can switch it off any time. The number of conversations a month and some advanced features depend on your plan, and you can add more conversations as an add-on. See the pricing page.
Can I use my own AI key?
Yes. You can use your own Gemini, OpenAI or Anthropic key instead of the built-in AI; those chats do not count against your conversation limit.
Does a chatbot help SEO?
Not directly: a chatbot does not make a page rank on its own. But the questions visitors ask, and especially the ones the chatbot could not answer, are ready-made ideas for new pages and FAQs. Check new pages with an automated website audit before you publish.
Turn website questions into leads
Answer visitors from the site’s own content and keep every enquiry. No credit card required.