Comparison
Advanced Web Ranking Alternative: SEO Audit Software vs AWR
Looking for a Advanced Web Ranking alternative? Here is an honest, full comparison: every feature, the plans and prices, where Advanced Web Ranking is better, where we are, and our verdict.
Prices and features as listed on each vendor’s website on 23 Oct 2026; they may change.
Advanced Web RankingPricing
Advanced Web Ranking pricing vs SEO Audit Software
Monthly and yearly prices for both tools. Our current prices and billing discounts are on the pricing page.
| Plan | Monthly | Yearly | Notes |
|---|---|---|---|
| SEO Audit Software (5 plans) | See current plans and prices. White label and unlimited lead forms on every plan. | ||
| Advanced Web Ranking Pro | $139 a month | $1,500 a year ($125 a month) | $125/mo billed annually $1,500. 7,000 keyword units, unlimited projects/users, local & mobile, AI visibility, 1 forecast/project. White label only on yearly. Source: https://www.advancedwebranking.com/pricing |
| Advanced Web Ranking Agency | $279 a month | $3,012 a year ($251 a month) | $251/mo billed annually $3,012. 14,500 keyword units, unlimited forecasts, 1h on-demand updates, custom dashboards, Looker Studio, Developer API, white label. Source: https://www.advancedwebranking.com/pricing |
| Advanced Web Ranking Enterprise | $699 a month | $7,548 a year ($629 a month) | $629/mo billed annually $7,548. 35,500 keyword units, cross-project reporting, BigQuery, automated CSV exports, training, migration support. Source: https://www.advancedwebranking.com/pricing |
| Advanced Web Ranking Ent Plus 50k | $980 a month | Not listed | $882/mo on annual toggle (annual total not shown); book a demo. 50,000 keywords, Keyword Research add-on, SSO, dedicated account manager. Larger custom plans on request. Source: https://www.advancedwebranking.com/pricing |
Prices and features as listed on each vendor’s website on 23 Oct 2026; they may change. Our full pricing.
What Advanced Web Ranking does better
- Far larger rank tracking: 7,000+ keyword units, 4,000+ engines, daily/on-demand updates, city/GPS level
- Deeper AI visibility: AI Mode, AIO, ChatGPT, Perplexity, Gemini, 50 competitor domains, sentiment
- Unlimited users and projects on every plan
- SEO forecasting, pixel/SERP-feature analytics, cannibalization, Looker Studio/BigQuery
- 30-day money-back guarantee
Notes from their pages: Annual prices rendered by JS; read after clicking the Monthly/Annual toggle on https://www.advancedwebranking.com/pricing. Compare-table sections 'Competitors Insights', 'Project Features', 'Users', 'Administration, Security and Support' are collapsed and were not expanded (no clicks). AI page calls 'Gemini and Perplexity' Google's and Anthropic's LLMs - looks like a typo; rank-tracker and agency pages name Claude.
What SEO Audit Software does better
- Entry price: AWR starts at $139 a month; see our pricing
- White label + embeddable audit lead forms on every plan; AWR white label needs Agency ($279) or a yearly plan, and lead forms are not listed
- On-page SEO audits, Lighthouse, GEO and local SEO audits, site crawl up to 1,000 pages, page monitoring - not listed by AWR
- Backlink monitoring (top 1,000/site), disavow and backlink lookups - not listed by AWR
- Lead generation (forms, lead inbox, Mailchimp/Brevo/Zapier sync) and AI website chatbot - not listed by AWR
- Google Business Profile in client reports; reports in 12 languages - not listed by AWR
- Longer free trial: 14 days vs 7 days
Full comparison
Every feature: SEO Audit Software vs Advanced Web Ranking
All 109 features from our feature list, compared with what Advanced Web Ranking’s public pages state. “Not listed” means their pages don’t say.
| Feature | SEO Audit Software | Advanced Web Ranking |
|---|---|---|
| SEO audits | ||
| Keyword Score | Every plan | Not listed |
| Web Page Audit | Every plan | Not listed |
| Keyword Score + and Web Page Audit + | Growth and up | Not listed |
| What every audit checks | Every plan | Not listed |
| GEO audit (ready for AI search) | Every plan (new) | Not listed |
| Local SEO audit | Every plan (new) | Not listed |
| Audits in 12 languages | Every plan | Not listed |
| Audit history and trash | Every plan | Not listed |
| Fair monthly limits | Add-on | Not listed |
| White label reports | ||
| Your logo, colours and company details | Every plan | Agency+ or any yearly plan - remove AWR branding, own logo/favicon (https://www.advancedwebranking.com/pricing, https://www.advancedwebranking.com/seo-reporting) |
| Choose report sections | Every plan | fully customizable WYSIWYG reports, templates, custom dashboards (custom dashboards Agency+) (https://www.advancedwebranking.com/seo-reporting, https://www.advancedwebranking.com/pricing) Better |
| Share by email, download or print | Every plan | Yes - scheduled email, live read-only links, PDF/CSV/XLSX, Google Drive upload (https://www.advancedwebranking.com/seo-reporting) |
| Send from your own email (SMTP) | Every plan | Yes - emails sent from your domain (https://www.advancedwebranking.com/seo-reporting) |
| Email templates | Every plan | Not listed |
| Custom domain | On request | Agency+ or any yearly plan (https://www.advancedwebranking.com/pricing) |
| Lead generation | ||
| Embeddable audit forms | Every plan | Not listed |
| Four form styles | Every plan | Not listed |
| Custom form fields | Every plan | Not listed |
| After-submit action | Every plan | Not listed |
| Unlimited leads | Every plan | Not listed |
| Instant lead notification | Every plan | Not listed |
| Branded thank-you email | Every plan | Not listed |
| Lead management | Every plan | Not listed |
| GDPR consent fields | Every plan | Not listed |
| Leads from advanced audits | Growth add-on, included on Scale and Enterprise | Not listed |
| Lead sync and integrations | ||
| Mailchimp | Essential and up | Not listed |
| Brevo | Essential and up | Not listed |
| Constant Contact | Scale and up | Not listed |
| Webhook | Enterprise | Not listed |
| Zapier | Enterprise | Not listed |
| API keys | Every plan | Developer API, Agency plan and higher; MCP server (https://www.advancedwebranking.com/pricing, https://www.advancedwebranking.com/tool-for-seo-agencies) |
| Client workspace | ||
| Dashboard | Every plan | Not listed |
| Client pages | Every plan | Not listed |
| Business address and second location | Every plan (new) | Not listed |
| Brand colour per client | Every plan | Not listed |
| Health score | Every plan | Not listed |
| Search everything | Every plan | Not listed |
| Client reports | ||
| Four report types | Every plan (new) | Not listed |
| Onboarding report for the CEO | Every plan (new) | Not listed |
| AI summary by Google Gemini | Every plan (new) | Not listed |
| Alerts | Every plan (new) | Email or Slack alerts for ranking changes and AI citation/mention/sentiment shifts (https://www.advancedwebranking.com/seo-reporting, https://www.advancedwebranking.com/ai-visibility-tracking) |
| Quick wins and problem lists | Every plan | Not listed |
| All data in one report | Every plan | Not listed |
| Scheduled sending | Every plan | Yes - schedule on each project update or any interval; unlimited scheduled reports on Enterprise (https://www.advancedwebranking.com/seo-reporting, https://www.advancedwebranking.com/pricing) |
| Your brand on every report | Every plan | Not listed |
| More client reports | Add-on | Not listed |
| Google Search Console, Analytics and Business Profile | ||
| Connect with Google, read-only | Every plan | Not listed |
| Search Console | Every plan | Integration with Google Search Console listed (https://www.advancedwebranking.com/, https://www.advancedwebranking.com/tool-for-seo-agencies) |
| Google Analytics 4 | Every plan | Integration with Google Analytics / GA4 listed (https://www.advancedwebranking.com/, https://www.advancedwebranking.com/tool-for-seo-agencies) |
| Google Business Profile | Every plan | Not listed |
| Keyword ideas from Search Console | Every plan | Not listed |
| Sign in with Google | Every plan | Not listed |
| Keyword tracking and map scans | ||
| Keywords included in every plan | Every plan | 7,000 / 14,500 / 35,500 / 50,000 keyword units (1 unit = 1 keyword weekly, 1 engine, 1 device, 50 results) (https://www.advancedwebranking.com/pricing) Better |
| Extra keywords, locations and devices | Add-on | 4,000+ search engines (Google, Bing, YouTube, Amazon, Naver, Baidu...), 170+ countries to city/GPS, desktop+mobile; extra locations/devices use units (https://www.advancedwebranking.com/pricing, https://www.advancedwebranking.com/tool-for-seo-agencies) Better |
| Daily updates for extra keywords | Add-on | daily/weekly/biweekly/monthly/on-demand on all plans, daily uses 7x units; 1h on-demand updates Agency+ (https://www.advancedwebranking.com/pricing) Better |
| Websites and competitors | Every plan | competitor tracking on same keywords, keyword gap, up to 50 competitor domains for AI visibility (https://www.advancedwebranking.com/rank-tracker, https://www.advancedwebranking.com/ai-visibility-tracking) Better |
| Ranking changes | Every plan | Yes - keywords trending up/down; alerts via email or Slack (https://www.advancedwebranking.com/rank-tracker, https://www.advancedwebranking.com/seo-reporting) |
| Local map scans | Every plan (new) | Local Search & Maps / Local Pack tracking; grid map scan not listed (https://www.advancedwebranking.com/pricing, https://www.advancedwebranking.com/rank-tracker) |
| Backlinks | ||
| Top 1,000 backlinks per website | Every plan | Not listed |
| New and lost links | Every plan | Not listed |
| Referring domains and anchors | Every plan | Not listed |
| Disavow list | Every plan | Not listed |
| CSV export | Every plan | Not listed |
| Weekly updates and extra websites | Add-on | Not listed |
| Keyword research and backlink lookups | ||
| Keyword research | Every plan | Domain/competitor keyword research (rankings, volume, traffic, gaps); listed as add-on in Ent Plus 50k (https://www.advancedwebranking.com/keyword-research, https://www.advancedwebranking.com/pricing) |
| Backlink lookups for any site | Every plan | Not listed |
| Save to tracking | Every plan | Not listed |
| AI visibility and GEO | ||
| AI visibility checks | Every plan (new) | Google AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini (Claude also named on rank-tracker page); uses keyword units, all plans (https://www.advancedwebranking.com/ai-visibility-tracking, https://www.advancedwebranking.com/rank-tracker) Better |
| Mention rate over time | Every plan (new) | AI Visibility %, Brand Share of Voice, citations, sentiment, AI traffic potential over time (https://www.advancedwebranking.com/ai-visibility-tracking) Better |
| Questions you choose | Every plan (new) | Not listed |
| GEO audit | Every plan (new) | Not listed |
| Site crawl and page monitoring | ||
| Full site crawl | Every plan (new) | Not listed |
| Broken links and missing tags | Every plan (new) | Not listed |
| Crawl queue | Every plan (new) | Not listed |
| Page monitoring | Every plan (new) | Not listed |
| Crawl history | Every plan (new) | Not listed |
| AI chatbot | ||
| Answers from your website, with sources | Every plan (new) | Not listed |
| Files, documents and FAQ | Every plan (new) | Not listed |
| Website forms | Every plan (new) | Not listed |
| Any language | Every plan (new) | Not listed |
| Lead capture | Every plan (new) | Not listed |
| Talk to a person | Every plan (new) | Not listed |
| Locked topics | Every plan (new) | Not listed |
| Shared inbox | Every plan (new) | Not listed |
| Chat design | Every plan (new) | Not listed |
| Use your own AI key | Every plan (new) | Not listed |
| Proactive messages and alerts | Growth and up | Not listed |
| Chat analytics and unanswered questions | Growth and up | Not listed |
| Live takeover and idea mode | Scale and up | Not listed |
| Routing, reports and backup AI | Enterprise | Not listed |
| Your client’s name in the chatbot | Enterprise | Not listed |
| More conversations | Add-on | Not listed |
| Team and workspace | ||
| Team members | Every plan | unlimited users on all plans (https://www.advancedwebranking.com/pricing) Better |
| Roles | Every plan | Account permissions and activity log per user (https://www.advancedwebranking.com/seo-reporting) |
| Several accounts | Every plan | Not listed |
| Notifications | Every plan | Not listed |
| Extra team members | Add-on | no per-user fees, unlimited users (https://www.advancedwebranking.com/pricing) Better |
| Plans and billing | ||
| 14-day free trial | Every plan | 7-day free trial, no credit card required (https://www.advancedwebranking.com/ai-visibility-tracking, https://www.advancedwebranking.com/rank-tracker) |
| Build your plan | Every plan | Not listed |
| Monthly, quarterly or yearly | Every plan | Monthly or annual (save 10%); no quarterly listed (https://www.advancedwebranking.com/pricing) |
| PayPal or card | Every plan | Credit cards, PayPal, wire transfer on request (https://www.advancedwebranking.com/pricing) |
| Upgrade any time | Every plan | Yes - upgrade/downgrade any time (https://www.advancedwebranking.com/pricing) |
| Existing customers keep their price | Every plan | Not listed |
| Security, privacy and speed | ||
| Read-only Google access | Every plan | Not listed |
| Your data stays separate | Every plan | Not listed |
| GDPR friendly | Every plan | Not listed |
| Fast app | Every plan | Not listed |
| Support | ||
| In-app AI support | Every plan (new) | Not listed |
| Priority support | Enterprise | Not listed |
| Advanced Web Ranking features not in our feature list | ||
| SEO forecasting (traffic, conversions, revenue) | Not offered | 1/project on Pro, unlimited Agency+ (https://www.advancedwebranking.com/pricing) Better |
| Pixel position, above-the-fold, SERP features, CTR trends | Not offered | all plans (https://www.advancedwebranking.com/pricing) Better |
| Keyword cannibalization analysis | Not offered | all plans (https://www.advancedwebranking.com/pricing) Better |
| Looker Studio / BigQuery / TapClicks connectors | Not offered | Looker Studio Agency+, BigQuery Enterprise+ (https://www.advancedwebranking.com/pricing, https://www.advancedwebranking.com/tool-for-seo-agencies) Better |
| 30-day money-back guarantee | Not offered | all plans (https://www.advancedwebranking.com/pricing) Better |
| Historical data import from other tools | Not offered | Yes (https://www.advancedwebranking.com/pricing) |
| SSO and security audits | Not offered | Ent Plus 50k (https://www.advancedwebranking.com/pricing) |
Prices and features as listed on each vendor’s website on 23 Oct 2026; they may change.
Switch
Switch from Advanced Web Ranking in about 10 minutes
Start free
Sign in with Google for the 14-day trial. No credit card.
Add your brand
Upload your logo and colours and add your company details.
Add clients and keywords
Add your client websites and copy in the keywords you track today.
Go live
Embed our one-line audit form, connect Search Console and GA4, and schedule your first client report.
Verdict
Our honest opinion
Pick Advanced Web Ranking if rank tracking at scale is your core service.
Pick SEO Audit Software if you want audits, lead forms, client reports and a chatbot in one low-cost plan.
Analysed on 23 Oct 2026 · data from Advanced Web Ranking’s website
Advanced Web Ranking alternative: frequently asked questions
Is SEO Audit Software cheaper than Advanced Web Ranking?
Advanced Web Ranking’s entry price is $139 Pro ($125 a month billed yearly). See our current plans on the pricing page and compare the limits in the tables above, because each tool counts audits, keywords and projects differently.
Does Advanced Web Ranking include white label reports?
Advanced Web Ranking: Agency and up, or yearly plans. SEO Audit Software includes white label PDF reports on every plan.
Does Advanced Web Ranking have an embeddable lead generation form?
Advanced Web Ranking: Not listed. SEO Audit Software includes unlimited embeddable audit forms and unlimited leads on every plan.
How does Advanced Web Ranking’s rank tracking compare?
Advanced Web Ranking: 7,000 keyword units; daily to on-demand; 4,000+ engines; desktop, mobile, local. SEO Audit Software includes tracked keywords with weekly updates on every plan (the number depends on the plan), and daily updates as an add-on, on Google desktop and mobile.
Can I switch from Advanced Web Ranking to SEO Audit Software?
Yes. Start the free trial, add your logo and client websites, copy in your keywords, then embed our audit form and connect Search Console and GA4. It takes about 10 minutes.
Can I try SEO Audit Software for free?
Yes. Sign in with your Google account for a 14-day free trial. No credit card is required.
Sources
Prices and features as listed on each vendor’s website on 23 Oct 2026; they may change.
| Tool | Source pages (read-only) | Checked |
|---|---|---|
| SEO Audit Software | Pricing and features | 23 Oct 2026 |
| Advanced Web Ranking | www.advancedwebranking.com/pricing www.advancedwebranking.com/ www.advancedwebranking.com/ai-visibility-tracking www.advancedwebranking.com/seo-reporting www.advancedwebranking.com/rank-tracker www.advancedwebranking.com/keyword-research www.advancedwebranking.com/tool-for-seo-agencies | 23 Oct 2026 |