Sample White Label SEO Reports & Embeddable Audit Tool Samples
See exactly what your clients and leads receive. Open the real sample PDF reports, from a quick Keyword Score to an advanced audit with Google Lighthouse, and see every free embeddable audit tool form you can add to your website to generate SEO leads.
No credit card. White label reports from day one.



Sample white label SEO reports (PDF)
Every report is generated automatically from an audit, so there is no template to fill in by hand. The samples use SEO Audit Software as the example agency: in your account, the same reports carry your logo, brand colour and company details.
Keyword ScoreOn-page audit report with keyword
You enter: page URL + target keyword · 30 pages · PDF, 0.5 MB
- Overall score with good signals, improvements and issues found
- Page speed metrics: fully loaded time, TTFB, page size, HTTP requests, First Contentful Paint
- SEO and content readability scores
- Heading overview, top keywords and keyword density
- Images, internal and external links, mobile usability
Web Page AuditWeb page audit report without keyword
You enter: page URL only · 29 pages · PDF, 0.6 MB
- 100+ on-page SEO factors (domain, URL, images and content)
- Page performance insights, HTTP requests and content breakdown
- SEO content readability results and on-page SEO statistics
- Heading overview and top 10 keyphrases with 4, 3, 2 and 1 words
- Internal and external link status, mobile usability
Advanced · Keyword Score +Advanced on-page audit report with keyword
You enter: page URL + target keyword · 56 pages · PDF, 0.9 MB
- Google Lighthouse performance for desktop and mobile: FCP, Speed Index, LCP, Time to Interactive, Total Blocking Time, CLS
- 150+ on-page SEO factors, with how to fix each issue
- Technical SEO report: warnings, recommendations and passed audits
- Readability, headings, keywords, images and links
Advanced · Web Page Audit +Advanced web page audit report without keyword
You enter: page URL only · 54 pages · PDF, 0.9 MB
- Google Lighthouse page performance for desktop and mobile
- 150+ on-page SEO factors (domain, URL, images and content)
- Technical SEO report: warnings, recommendations and passed audits
- Readability, HTTP requests, headings, keyphrases and link status

Client reportClient onboarding report and one-page CEO summary
Built from the client’s audits and Google data · sent from your own email
- Where the business stands in 5 numbers
- Competitors and where customers come from
- The biggest opportunities, with expected extra leads
- A 90-day plan
- Also available: Summary, Monthly and Complete client reports
Samples were generated by earlier versions of the app. Each audit type is explained in the app help center.
What’s in a white label SEO report?
A white label SEO report is an audit report that carries your agency’s brand instead of ours. Your clients and leads never see the SEO Audit Software name.
- Your logo, brand colour, company name, address, phone and website on every PDF and email
- A custom header and footer
- The white label filter: show or hide sections and checks, so each report shows only what your client needs
- Reports in 12 languages
- Share by email, download or print the PDF, or copy the report link
What every report covers
- Overview and issues summary
- Title, meta description and headings
- Top 10 keywords and keyword density
- Content breakdown and readability
- Images, internal and external links
- Load speed, mobile, usability and technical checks
- Page screenshot
Advanced reports (Keyword Score + and Web Page Audit +) add Google Lighthouse tests on desktop and mobile.
Which sample report fits your client?
| Report | You enter | Google Lighthouse | Sample | Plans |
|---|---|---|---|---|
| Keyword Score | Page URL + keyword | No | 30-page PDF | All plans |
| Web Page Audit | Page URL | No | 29-page PDF | All plans |
| Keyword Score + | Page URL + keyword | Desktop and mobile | 56-page PDF | Growth and up |
| Web Page Audit + | Page URL | Desktop and mobile | 54-page PDF | Growth and up |
| Client reports | A client website with Google data connected | — | Onboarding report | All plans (client websites depend on plan) |
Plan details are on the pricing page.
Free embeddable audit tool samples
Your brand matters. Our embeddable audit tool adds branded, customizable SEO audit forms to your website to generate SEO leads. You can place multiple forms on one page or across the site, and visitors get their report by email or as a download.
What is an embeddable audit tool?
An embeddable audit tool is a free SEO audit form on your own website. A visitor enters their website (and a keyword), gets a branded audit report from your agency, and you get their details as a new lead.
Once the lead generation widget is on your website, you edit its features and settings from the SEO Audit Software dashboard. You don’t have to change anything on your website.
Fixed form
The fixed form is suitable for any website. Add the shortcode and the SEO audit widget form appears where you place it. Widely used across the web and easy to generate leads.
Three types of fixed forms, all customizable:
You can have unlimited forms on one page, and each lead gen widget has its own custom design and behavior.
Popup form
The popup form opens from a button or icon at the bottom of the page, so it takes no space in your layout and stays in reach on every page where you add it.
Three types of popup forms, all customizable:
- 1/2 Column form at the left side of the bottom
- 1/2 Column form at the right side of the bottom
- 1/2 Column form at the center of the bottom
You can have unlimited forms on one page, and each lead gen widget has its own custom design and behavior.
Slim form
A slim form can be very powerful to generate leads from the website. No matter where you paste the shortcode, it displays in one row as a slim form. You can add it on a single page or across the website.
Two types of slim forms, all customizable:
You can have unlimited forms on one page, and each lead gen widget has its own custom design and behavior.
Takeover form
The takeover form is our best choice to grab your visitors’ attention. No matter where you paste the shortcode, it displays full screen based on the widget settings. You can add it on a single page or across the website.
Three types of takeover forms, all customizable:
- 1 Row Takeover form as full-screen
- 1 Column Takeover form as full-screen
- 2 Column Takeover form as full-screen
You can have unlimited forms on one page, and each lead gen widget has its own custom design and behavior.
SEO lead generation software · How to embed the SEO audit widget
Sample report questions
Can I put my own logo on these reports?
Yes. White label PDF reports are included on every plan. Your logo, brand colour and company name, address, phone and website appear on every PDF and email, and your clients never see our name.
What is the difference between Keyword Score and Web Page Audit?
Keyword Score checks how well a page is optimised for one target keyword, so you enter a page URL and a keyword. Web Page Audit needs only a page URL and gives an on-page SEO score with fixes. The + versions of both add Google Lighthouse tests on desktop and mobile.
Can I hide sections from a white label report?
Yes. The white label filter shows or hides sections and checks, so every report matches what your client needs.
Can visitors get these reports from my website?
Yes. Add an embeddable audit form to your website. Visitors get a branded report from your agency by email or as a download, and you get their details as a new lead. Every plan includes unlimited forms and leads.
Generate SEO leads from your website
No credit card required. Try it free for 14 days, with your logo on every report from the first audit.